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Elements Of An Effective Commercial Message
9 Important Areas Of Focus Here is a list of 9 elements of effective ad copy which are generally accepted by the industry to be of fundamental importance. I thought I’d share these elements with you...
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The Importance Of Clarity
Our Messages Tend To Not Be All That Clear I want to now speak on the topic of the value of clarity in our messages. This is vital to effective communication. We often don’t focus on this anywhere...
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How Do We Make Our Content More Clear?
Avoiding Content Dumping Our websites are not just a bunch of different billboards commingled together in a mosaic fashion to try to entice people toward the various things we have on it. This is not...
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Focusing More On Simplicity
More Is Not Always More It is very tempting to clutter up our web sites with all sorts of things. You may start with a simple idea and then you end up spawning all sorts of additions, both internal...
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Tailoring Your Sites To Your Target Audience
Who Will Come To Your Site? I spoke about this topic a long time ago back when I first started doing this blog, as one of the essential strategies for constructing your affiliate websites, but now that...
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Tailoring Your Approach To Your Audience
Who Is Your Main Audience? Our particular websites all appeal to various market segments. They are all in the group of poker players, or at least are interested in playing poker, but beyond this they...
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Seeking The Path Of Least Resistance
Make It All Easy For Them Our main job on our websites is to influence the behavior of our visitors, whether this be in getting them to stay on our pages to read more, to navigate where we want them to...
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Creating A Sense Of Urgency
The Importance Of Urgency Chances are, if they don’t act in our favor now, they may not act in our favor at all. What I am talking about here is acting on our poker room offers in particular....
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Keeping Things Simple
The Role Of Arguments In Influencing I’ve spoken about simplicity in several articles already in this series and at the outset I want to point out that this is not a rehash of previous material that is...
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Let’s Dig In
Time To Look At Our First Review For our first review I’ve picked one from the Poker Listings site, as we’ve been looking at their site in some detail in past articles and they are after all far and...
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